Currie Group & HP are thrilled to have been Platinum Sponsors of the first Print21+PKN LIVE event for three years, which saw a succession of brand owners and print service providers step up to share how their innovative use of digitally printed packaging is driving their sales growth.
Held in the dazzling surrounds of the Victoria State Library, Amplify & Engage attracted brands, retailers, printers and industry suppliers, all of whom are recognising the opportunity that digitally printed packaging is providing.
Opening the event Print21 publisher Lindy Hughson and editor Wayne Robinson cited research from leading industry analysts Smithers, which is forecasting a 3.1 per cent CAGR for packaging over the next five years, but an 11 per cent CAGR for digitally printed packaging, representing a virtual doubling of the market size.
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